Andrews J. Craig, Netemeyer Richard G., Durvasula Andsrinivas, Effects of Consumption Frequency on Believability and Attitudes Toward Alcohol Warning Labels

Annis, Lawrence V., Telephone Directory Advertising by Psychologists

Bearden W.O., Etzel M.J., Reference Group Influence on Product and Brand Purchase decisions

Berg E.M., Lippman L.G., Does humor in radio advertising affect recognition of novel product brand names?

Berger I.E., The influence of advertising frequency on attitude-behavior consistency: A memory based analysis

Chan Kara, Development of materialistic values among children and adolescents

Chattopadhyay Amitava, When does comparative advertising influence brand attitude? The role of delay and market position

Chung, Y. Barry, Ethical and Professional Issues in Career Assessment with Lesbian, Gay, and Bisexual Persons

Duncan Calvin P., Humor in advertising: A behavioral perspective

Eighmey John, Sar Sela, Harlow Gale and the Origins of the Psychology of Advertising

Ford Timothy L., On Social Psychology, Business Ethics, and Corporate Governance

Gunter B, Baluch,B., Duffy L., Furnham A., Children’s memory for television advertising: effects of programme – advertisement congruency

Han Sang-Pil, Persuasion and culture: Advertising appeals in individualistic and collectivistic societies

Hands Wade S., Economics, Psychology, and the History of Consumer Choice Theory

Hanks Andrew, Smith Trenton G., Tasnádi Attila, The Economic Psychology of Television Advertising

Kline, Theresa J. B., Defining the Field of Industrial-Organizational Psychology

Koocher, Gerald P., Ethics and the Advertising of Professional Services: Blame Canada

Kojima S., Psychological approach to consumer buying decisions. Analysis of the psychological purse and psychology of price

Kuna D.P., The concept of suggestion in the early history of advertising psychology

Laczniak Russell N., DeCarlo Thomas E., Ramaswami Sridhar N., Consumers’ Responses to Negative Word-of-Mouth Communication: An Attribution Theory Perspective

Leiser, D. Halachmi R.B., Children’s understanding of market forces

McAlister, Anna R. Cornwell, T. Bettina, Children's brand symbolism understanding: Links to theory of mind and executive functioning

Messick David M., What can Psychology Tell us About Business Ethics?

Münsterberg Hugo, Psychology and Industrial Efficiency

Otto A. M. C., Schots P.A..M , Westerman J.A.J., Webley P., Children’s use of saving strategies: An experimental approach

Rogers Jean L., Mail advertising and consumer behavior

Rose G., Dalakas V., Kropp F., Consumer socialization and parental style across cultures: findings from Australia, Greece and India

Saad Gad, Applying evolutionary psychology in understanding the representation of women in advertisements

Shead, N. Will; Dobson, Keith, Psychology for Sale: The Ethics of Advertising Professional Services

Stone Sherril M., The Psychology of Using Animals in Advertising

Thomson E., Laing A.W., McKee L., Family purchase decision making: Exploring child influence behavior

Czasopisma naukowe:

• Journal of Business and Psychology

• Journal of Consumer Behaviour

• Journal of Consumer Psychology

• Journal of Economic Psychology

• Organizational Psychology Review

• Psychology & Marketing